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Friday, Jan. 4, 2008
RISMedia
TODAY'S TOP STORY
It's All about Them: Recruiting Generation Y
By Don Kottick

RISMEDIA, Jan. 4, 2008—So, you want to know about the demographic segment of our population known as Generation Y -- the Internet Generation or the Millennials. You also want to know how to recruit them into your real estate brokerage. The first step in answering these questions requires that we develop a better understanding of this unique segment of our society. Continued >

2008 is your breakthrough year! Learn the secrets of Relationship Masters in this free video and special report. Work smarter, generate more leads, automate your follow-up marketing and enjoy your career again. Learn More >
TODAY'S FEATURED STORIES
NAR PULSE: Existing-Home Sales Rise in November, Market Likely Stabilizing
RISMEDIA, Jan. 4, 2008—Existing-home sales rose slightly in November, indicating a stabilization in housing in the wake of mortgage disruptions earlier this year. Continued >
NAR PULSE: Marketing Tools from NAR’s Realtor Benefits Program
RISMEDIA, Jan. 4, 2008—Creating and maintaining awareness of your company with prospects is critical to your success. Build and enhance your image Continued >
NAR PULSE: How to Prepare Powerful Ads
RISMEDIA, Jan. 4, 2008—The Big Book of Real Estate Ads takes the agony out of preparing classified ads and helps professionals maximize the power of their marketing dollars. Packed with more than 1,000 ready-to-use ads, this must-have book helps agents spend their time Continued >
8 Strategies for Sales Success
Commentary by Stuart R. Crawford

RISMEDIA, Jan. 4, 2008—What sales strategies have you developed in your business for sales success? Many of us in the small business consulting business usually have a strategy built on word of mouth Continued >
Mortgage Applications Decrease in Latest MBA Weekly Survey
RISMEDIA, Jan. 4, 2008—The Mortgage Bankers Association (MBA) released its Weekly Mortgage Applications Survey for the Christmas holiday shortened week ending December 28, 2007. The Market Composite Index, a measure of mortgage loan application volume, was 533.9, a decrease Continued >
A 360 Approach to Home Warranties
By Maria Patterson

RISMEDIA, Jan. 4, 2008—To the outside observer, home warranties may seem like just one small part of the real estate business—an add-on, an after thought, icing on the cake. But David Sobel’s approach Continued >
You need to make timely, educated decisions in a fluctuating market. Search LoopNet's extensive comparables database and quickly find the pertinent information you need to make them. Then organize and store your comparables in one easy-to-access location. Get Comps Learn More >
TODAY'S HOME SPUN WISDOM
New Year’s Resolution: What the Checkout Can Do for Your Diet

RISMEDIA, Jan. 4, 2008—Looking to shed a few pounds in the New Year? The average American woman could lose up to 4.1 pounds a year simply from resisting the urge to purchase impulse items such as chocolate candies, chips, and soda once they are in the checkout line, according to a new study from IHL Group. Men could lose 3.1 pounds. Continued >
MORE NEWS STORIES
Ex-Realogy Executive’s Consulting Company on a Roll

New Online Marketplace Goes Live in 2008 with Free Listings

San Diego Association of Realtors Gives $76,000 to Charity in 2007

Regional Spotlight: Manhattan Residential Market Continues Gains

GREAT OPPORTUNITIES

Free News Feed -- Now you can have Real Estate's #1 News Feed automatically appear on your Web site every day. Impress your customers with real estate news right on your home page! It's fast and easy to do. Continued >

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